Trumblog

Staying Fresh By Mixing It Up

With the start of a new year last month we all talked a lot about making changes.  A simple one that we discussed was to make small adjustments to our habits as a way of keeping the brain fresh and avoiding things like Alzheimer’s Disease.
I’m in favor of that so since the start of the [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

What Is An Experience Brand?

At Jack Morton we’re talking a lot about experience brands and shot videos from a bunch of us across all of our offices answering what is an experience brand.  Here’s my answer and some of my favorites.

Elisa in Boston

Dan in Sydney

Kevin in London

Hanah in Chicago

Denise in LA

Watch all of the brand experience videos on the [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Is Your Twitter Customer Service Turning You Into A Helicopter Brand?

Last week I was listening to a webcast and the presenter talked about his experience when their webcast system went down.  He tweeted that he was having issues with the service and then within a few minutes a support person from the webcasting company DM’ed him on Twitter to help troubleshoot the issue.  Great customer [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Celtics Social Media Campaign

The other week I blogged about a poster I saw urging bus riders to follow @celtics. Turns out that this is part of a full scale social media print campaign as I realized this morning when I saw this ad for their Facebook game.

The three social networks listed on the posters are Twitter, Facebook [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Happy Valentines Day

My Funny Valentine – Keith Jarrett Trio, Keith Jarrett Piano Gary Peacock Double Bass Jack DeJohnette Drums

addthis_url = ‘http%3A%2F%2Fttrumble.com%2Fhappy-valentines-day%2F’;
addthis_title = ‘Happy+Valentines+Day’;
addthis_pub = ‘TTrumble’;

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Digsby Adds Dislike to Facebook

Digsby, my multi-account IM client of choice, yesterday rolled out a new release, build 76.  The build adds a number of enhancements for Windows 7, MySpace and Yahoo!, but an addition that really intrigued me was that Digsby has added a dislike button for Facebook.
As I’ve written about before, the dislike button for status updates [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Native BlackBerry Twitter App In Beta, LinkedIn App MIA

The rumored Twitter Blackberry app begins to see the light of day, while the LinkedIn BlackBerry app continues to languish.
’nuff said.
Want to read more of my complaints about LinkedIn bungling the launch of their BlackBerry App?
Still Waiting For Promised Social Media BlackBerry Applications In 2009
LinkedIn For BlackBerry Delayed to 2010
LinkedIn, Where’s Your BlackBerry App?

[...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Retweet @celtics

I saw this poster on the bus into work the other day.  While I’ve seen plenty of posters before with Twitter handles on them before those follower requests were just one touch point in a larger campaign.  This is the first ad that I’ve seen where the only goal is to gain followers.

So my question [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

Diversify Your Social Media Holdings

Last week Steve Rubel wrote about how Facebook was taking over the web and the following description of Facebook’s position in the social networking landscape caught my eye:
I believe Facebook is unstoppable. They aren’t just the next Google. They’re the next web….
Now history says I will be wrong. AOL tried this and lost. But AOL [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

I Hate Artsy Website Navigation

I found out last week that I have become something of a web design stick in the mud.  It was because of my friend Eddie Perez’’s review of JimCarrey.com.  Fittingly the design and user experience of the site is as unique as the actor and as Eddie puts it,
The site was clearly designed to give [...]

1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...