The reason why the picture of the front page of the Cambridge Chronicle is on the right is here is because Anthony Galluccio was a State Senator who was involved in a hit and run accident and then sentenced to jail this week for violating his probation for having alcohol on his breath. So [...]
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Loading ...Sara Taylor is the former political director of the Bush White House and she has one idea [about what will be next in harnessing grass-roots political support via technology]. “We’re at a place in the country where almost everybody has a cell phone, but not many people have a smartphone, meaning a video-enabled phone. But [...]
(No Ratings Yet) Loading ...Ouch! Now I’ll admit that some of the websites that I’ve produced may have been unimpressive, but none of them were for the leadership of the free world.
Online Media Daily found that only 36% of people who visited Hillary Clinton’s site had a more favorable view of her after visiting her website HillaryClinton.com as [...]
(No Ratings Yet) Loading ...Borrell Associates have identified another justification for 9% share of political ad dollars going to the Internet as opposed to 60% for television.
Older, affluent voters remain the core of candidates’ political support, according to the Borrell report. The best way to reach the over-55 crowd is still TV, since most of that group spends less [...]
(No Ratings Yet) Loading ...Evan Tracey, chief operating officer for TNS Media Intelligence/CMAG offers the following observation on why politicians will not spend as much on online advertising as they do print, Television, radio, etc.
“[Campaigns] don’t find [online] to be an effective messaging tool for undecided voters late in the race, which is when most of the money is [...]
(No Ratings Yet) Loading ...Yahoo and the Associated Press teamed up for the first in a series of polls on the presidential candidates. Some of that data is below, but what I found interesting was this.
Unlike most Internet polls, this one is nationally representative because people are first contacted using traditional telephone polling methods, and are then followed [...]
(No Ratings Yet) Loading ...It’s not as if search engine marketing is cutting edge anymore or that that only a select few know about it. SEM is mainstream and that’s why I’m puzzled about the results of Rimm-Kaufman Group’s report Search and Politics ’08.
According to the study:
less than 50% of the Presidential Candidates are using SEM, and
more Republican [...]
(No Ratings Yet) Loading ...Spartan Internet Consulting Corporation has an interesting index of political performance which scores the candidates and parties based on their online activity and ranks them in comparison to each other.
Each of the 650 factors is assigned a specific weight, based on how far reaching and reliable the source data is. For example, a user who [...]
(No Ratings Yet) Loading ...Americans trust bloggers more than the Congress, Senate or the Media in general according to a recent survey by BIGresearch. That statement is going to get the press and what got my attention, but the good news is that over 70% of people don’t trust any of them.
Why is that good news? I am [...]
(No Ratings Yet) Loading ...I love this quote from Bill Tancer, general manager of global research at Hitwise.
“The online focus of the last presidential election was all about blogs and their effectiveness in communicating with potential voters, in the 2008 Presidential election, the Internet’s role is changing from a one way communication channel to a two-way conversation enabled by [...]
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