I don’t know if the news last week that Google was spammed my malware sites is scary, impressive or a vision of the future. What seemed to have happened is that sites with malware, destructive software that is usually uploaded to visitor’s computers without their permission, rose to the top of Google and other search [...]
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Loading ...Google launched a Mobile Updater for BlackBerry yesterday. You should be able to download it at mobile.google.com, but it wasn’t there yesterday; you had to do some digging to http://www.google.com/m/download/pack/apps/v2.14/en/BlackBerry-42/pack-0.jad in order to download the thing. It’s worth the digging. The new pack includes 7 applications; Google Mobile Updater, Search, Google Maps, Gmail, News, Google [...]
(No Ratings Yet) Loading ...The story of John Darwin, who was declared dead only to be found 4 years later via a Google search, is a great story. I was thinking that it might be the sign of a new product brewing in Google Labs, Google Resurrector or something like that. I mentioned the story to my officemate, who [...]
(No Ratings Yet) Loading ...Physics arXiv has posted a diagram from Cristobald de Kerchove at the Universite Catholique de Louvain in Belgium that is his take on the optimal internal linking stricture for the Google algorithm. I don’t know any details about the mathematical formulas Cristobald de Kerchove used to develop this, but the linking structure described here is [...]
(No Ratings Yet) Loading ...Google is running an experiment with voting on search results to indicate which results you like or don’t like. Future searches will continue to show the results you vote for and hide results that you vote against. According to Google: This experiment lets you influence your search experience by adding, moving, and removing search results. [...]
(No Ratings Yet) Loading ...It’s not as if search engine marketing is cutting edge anymore or that that only a select few know about it. SEM is mainstream and that’s why I’m puzzled about the results of Rimm-Kaufman Group’s report Search and Politics ’08. According to the study: less than 50% of the Presidential Candidates are using SEM, and [...]
(No Ratings Yet) Loading ...OneStat published some interesting data that indicates that most people use 2 and 3 key word phrases when using search engines. Length of Keyword Phrases # of words % of searches 2 31.91% 3 27.02% 1 15.22% 4 14.75% 5 6.49% 6 2.68% 7 1.12% 8 0.48% 9 0.22% 10 0.11% Searchers have learned that [...]
(No Ratings Yet) Loading ...While yesterday’s Q3 earnings report that showed 46% profit increase is staggering in itself, George Reyes stated that “aggregate paid clicks grew approximately 45% over Q3 of last year, and increased approximately 5% over Q2.” Wow, 45% growth in a year for SEM alone! That reinforces Marketing Sherpa’s report on the pressure that growth of [...]
(No Ratings Yet) Loading ...MarketingSherpa’s fourth annual edition of its Search Marketing Benchmark Guide was released recently and it’s content has been slowly filtering out in posts from bloggers such as Search Engine Guide’s Manoj Jasra and Search Engine Watch’s Kevin Newcomb. Here are some key points The search marketing industry is still expanding rapidly – as much as [...]
(No Ratings Yet) Loading ...This is a great bit of research on the affect of universal search and personalized search on SERP scanning. The results clearly indicate that optimized results impact the manner that users review a page both chunking related content and focusing on images. Clearly better, more focused content that is more appealing to audiences and optimized [...]
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