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Dems Leading in Campaign 2008 Online Performance Index

Spartan Internet Consulting Corporation has an interesting index of political performance which scores the candidates and parties based on their online activity and ranks them in comparison to each other.

Each of the 650 factors is assigned a specific weight, based on how far reaching and reliable the source data is. For example, a user who posts an image on a highly trafficked networking site or writes a blog that receives a large number of comments is weighted higher than less engaged means like a Google search.

Politicians Online Activity

Last week’s index shows Barack Obama clearly leading the field with Ron Paul and Hilary Clinton fighting it out for second place. Democratic candidates clearly out pace Republican candidates in the index, but why is up for debate.

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