Trumblog

Refresh Boston is looking good this month. Think that I’ll  be stepping downstairs to attend.

Note: I’m not affiliated with Refresh Boston I’m just in the general industry and work upstairs from the event.

Refresh Boston: What Makes a Design Seem Intuitive?

Thursday May 28, 2009 at 7:00pm
Microsoft Startup Labs
1 Memorial Drive
Boston, Massachusetts Get Directions
Jared Spool of User Interface Engineering

Everyone wants an “intuitive” interface: the users, the designers, and the content publishers. But building them is hard. User Interface Engineering’s recent research has given insight into why it’s hard and how to get past major obstacles.

To build an “intuitive” interface, a designer has to do two things: (1) Take complete advantage of what the user already knows, so what they see is completely familiar to them and (2) make the act of learning anything new completely imperceptible to the user. It turns out, if the interface requires the user to realize they are learning something, the “intuitive” label disappears instantly.

In this talk, Jared will show:

• How users need both tool knowledge and domain knowledge to complete their tasks
• How simple problems with designs can cause big problems for users
• What successful teams are doing to create experiences that delight

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